Why is there a need?

==> General decline in parent/teenagers discussions on: 

- Dangers of alcohol and drug abuse 
- How they affect their development 

==> Increase in Latino presence between 1990 and 2000 nationwide:

- 13.2% increase of total population
- 57.9% increase of Latino population

representing more than 44 million legal citizens 
nationwide in 2007


The needs keep on growing ...


Source: US Census Bureau